How to Hire Better With These 3 Questions

How to Hire Better | via TAPED, the ECHOtape blog
Tony Robbins, the author of Unshakeable, shares his strategy for evaluating potential employees with

Hiring is one of the most important and critical tasks for any small business owner.  Roles are generally less defined in a small business and just about every position involves meaningful interaction with customers. After all, your business is only as good as your people.

But how do you know who the good people are? And how do you determine which candidates will perform to your expectations? Anyone can put on a good show for a few hours during an interview. What you want are people who will still be good next year.

For those reasons and more, the questions you need to ask a candidate before hiring them to join your small business are different than the ones you’d need to ask if you were hiring for a large company.  This interview with Tony Robbins really shed some light on the interview process.  Here is his top questions:

1. Can they do this job extremely well? First and foremost, we want to hire someone who can do the job really well.

2. Will they continue to do the job extremely well long term?  What are the person’s goals, and are those goals in alignment with the actual position? We are proud to have built our company on the longevity of our employees, so being committed to the job long term and/or wanting to grow with the company long term are key assets.

3. Is it the right team fit?  The person can be an extraordinary performer, but if they don’t fit with the team, it can cause chaos. Fitting into ECHOtape culture is critical to our overall health.

There’s one more question that we always like to ask:  Why should we hire you?  This question is the perfect way to open things up and allow the person to show you what they bring to the table. Sometimes the most compelling qualities are hidden within the stories we tell.  A good hiring manager can pull those stories out as the conversation progresses and this question helps to accomplish that.  Plus, it’s an opportunity for them to display talents that you might not have thought to ask about during the interview.

What interview questions do you think are crucial during the hiring process? Do you have a unique hiring story to tell? Tell us about it via Facebook or LinkedIn.



4 Top Tips from #Inbound17

It’s been a month since we returned to our desk from  HubSpot’s annual INBOUND Conference, and we’re still reeling.   Thousands of professionals in content, marketing, graphics and sales gathered in Boston for the annual event, which focuses on education, networking, and recognizing innovation.

Self-described as “an event that celebrates the human, helpful side of business,” INBOUND’s scope has widened far beyond  inbound marketing. Among this year’s keynote speakers were Pixar Animation Studio’s Ed Catmull,  best-selling author Brene Brown, pro-wrestler John Cena, and former First Lady Michelle Obama.

It’s more than a little overwhelming — 273 speakers across four floors and two buildings — but very exciting.

First, it’s important to note that as a company, we’ve been eyeing Hubspot as a marketing platform for a few years.  At ECHOtape, our goal continues to be providing customized and personalized service while building relationships with our customers.  More and more, marketing is aligning with those corporate goals, and tools like Hubspot allow us to connect to customers by leveraging new technologies. It’s a win-win.

So, now that we’re finally ready to join Team Hubspot as a corporate marketing tool, INBOUND was a great way to spend quality time with product engineers and ask lots of questions.  If you are considering it, make a note to attend the conference next year. You won’t be disappointed.

For those of you who weren’t there, or need a refresher, here are 4 key takeaways:

Video. In the digital world, we’re transitioning from static to full motion. This is partially because people don’t want to read about your products or services anymore; they want you to interact with them, to show them how your products work. Consider this compelling stat from one:  People are 144% more likely to buy after watching a video.

Artificial Intelligence. AI is going to be playing a huge role in our daily lives and in marketing, which is a little unnerving. If you want to know more,  this post is a fantastic resource.

Adopting AI technologies and marketing automation tools will alleviate repetitive, mundane tasks and help marketers work more effectively. But that’s not the point. It’s not about “us” –  it’s about better serving our customers and buyers. The key to leveraging these tools is to remember that our customers are human beings. It’s a simple concept that can be easily forgotten when adopting new technology and processes.

Sales Enablement.  There are a lot of marketing tools available right now. 5,000+ to be exact.  Consider this infographic: 

It’s completely overwhelming.  How do you choose? Where to begin??  What’s important to keep in mind is aligning sales and marketing in such a way to meet you end goal. In our case, that’s building customer relationships.   Currently, the big buzz word is Sales Enablement, meaning give your sales team the knowledge, tools and content to deliver a more valuable buyer experience.  You can read more about the idea here.

The Leadership Challenge is an amazing framework for leadership but also for Sales.  There are five practices to the concept, but in her presentation which was based on research she just completed, Deb Calvert pointed out that the most important one for B2B business buyers is Enabling Others to Act, especially in this world of info overload.  We found this to be really practical,  so chances are pretty good that we’ll explore this idea in another blog post later this year.

All told, we’re still unpacking our notes and letting the experience sink in.  However, # INBOUND17 reinforced the idea that by better understanding out customers’ wants and needs, small businesses like ours can use content to build meaningful connections.  In an ever-growing sea of information, your brand perspective, and experience, is the only way to truly stand out.

Best of the Web in Building & Construction: October

Best of the Web Roundup for Construction News | via TAPED, the ECHOtape blogIt’s safe to say that September was a brutal month: fires, earthquakes and hurricanes, oh my!  Construction professionals in virtually every discipline are scrambling to meet a crushing load of rebuilding efforts, so we’ve bookmarked 6 links worthy of your attention. When you get a break, that is.

1. Zero-energy Homes. It’s no secret that zero energy ready homes are the future of building. (We discussed the topic here and here).  But this article by Green Building Advisor dives deep into a San Joaquin County Habitat for Humanity project that cost less to build — not to mention less to own — than any of their previous standard energy-efficient Habitat homes. The key? Air sealing. Another topic we love.

2. Like air-sealing guru Terry Nordbye, we also prefer taping over caulking when it comes to air sealing. For obvious reasons. But it’s worth mentioning that taping seams is standard practice in Europe and Canada.  A trend we discussed recently on TAPED, the ECHOtape blog.

3. Metal Building Insulation Trends. Not one, but two great articles by Ceco Building Systems on metal building insulation and energy codes. Part 1 dives into energy codes. Part 2 examines code-compliant, cost-effective metal building design.

4. ERI vs. HERS.  Does the ERI Pathway to energy compliance give builders the freedom to beat HERS code?  Yes, and no. Read more here.  And get the back story, here.

5. Go For Solar.  Beginning September 18, South Miami building code will require solar panel on new residential construction.  According to South Miami Mayor Philip Stoddard, Ph.D.,  “Solar reduces the cost of home ownership… It makes houses sell faster, it returns more to a builder, it makes local jobs, and most importantly, it reduces carbon emissions today to help our children and grandchildren have a better future tomorrow.”   This is the first solar requirement of it’s kind outside of California, and one that we are paying close attention to. As evidenced in this post.

6. Boom Town.  Last, but not least, some good news from Contractor magazine: construction employment rebounded in August, adding 28,000 net new jobs, and  unemployment fell to 4.7 percent!  Indeed, the U.S. labor market remains strong, as evidenced by enormous numbers of job openings, and construction activity remains robust, especially in certain private segments.


Don’t Just Sit There


Colon cancer. Insulin problems. Heart disease. Slowed brain function. Sitting is quite literally killing us,  at least according to this graphic by the Washington Post.

Given the nature of our increasingly computer-driven work environments, there is little that can be done to avoid sitting for most of the 8-10 hours we work in the office each day.  Unfortunately, research shows that extra-curricular trips to the gym — running the mornings before work or hitting up a post-office spin class — can’t undo the effects of a day spent on one’s behind.

That means the only available option is to reimagine our work environments. Here are a few ways you can avoid the dreaded effects of the insidious office sit-in:

Make a Stand.  Standing desks have been gaining popularity for several years, thanks to a collection of studies finding that working from an upright position may be better, metabolically. The workstations are often DIY, though commercially available desks are also a hit. The key is to make sure that the desk is at the appropriate height for you. According to Wired, it’s important to wear comfortable shoes and stand on a soft mat for added support. Men’s Health reported that you burn 40 percent more calories while standing than while sitting, but what’s more, you may be making profound changes to your endocrine system and blood lipid profile.

Walk It Out.  Taking regular walking breaks can help your circulation, working to counteract some of those problems. Reported Olivia Judson in the New York Times: A study of people who sit for many hours found that those who took frequent small breaks — standing up to stretch or walk down the corridor — had smaller waists and better profiles for sugar and fat metabolism than those who did their sitting in long, uninterrupted chunks. Try to take two breaks per hour, suggests Men’s Health. That means getting up for a glass of water, walking down the hall to visit coworkers or just doing a lap around the office perimeter.

Go Pomodoro.  ECHOtape writer, Heather Stalker, adapted the Pomodoro Technique to offset sitting. “I used to use Pomodoro to help me focus. I would work on one project for 50 minutes, then take a 10 minute break before continuing that project or starting on another.  Now I use that 10 minutes to stretch, to get some water, or if I’m particularly stressed out, just some 10 minute focused breathing.  {Hooray for the Headspace App!}  I used to set my FitBit to go off once an hour as a reminder, but that was too easy to ignore. Now I set an obnoxious timer that I have to get up to reset.”

Herman Miller’s Live OS.  We love this option from Fast Company:  Imagine that you’re sitting at your desk, working on a spreadsheet. That’s when you feel a vibration in your hands. Then you see a subtly glowing light. And you realize it’s nearly noon, and you’ve been sitting all morning. So you touch the light and your desk automatically raises to standing level!  Live OS itself is an online platform: Its desks and chairs sync automatically with the cloud, thanks to built-in, encrypted cellular connections. How cool is that?

Think Outside the Chair.  Stability balls or Yoga Ball Chairs go in and out of fashion. Some studies say they are great; others, not so much.  Stalker likes to mix it up. “I switch between a chair and a stability ball throughout the day.  When one area starts to tighten or ache a bit, I move around.

Meetings on the Move.  Another way to easily add a bit of activity to an otherwise sedentary day is to move meetings from the conference room to the outdoors. Walking not only burns calories, but it will help you get outside for a dose of vitamin D and a different environment.

What do you do to offset the effects of sitting?? 




ECHOtape’s Top Book Recommendations

ECHOtape's Best Books for Business and Life | via TAPED, the ECHOtape blog

The most successful people didn’t get to where they are without a bit of sage advice along the way. Mentors, co-workers, and leaders all play a key role, but so do good old fashioned books. Whether its strategy, self-improvement, fiction or non-fiction,  the right book at the right moment can level the playing field and give you a crucial new outlook. We asked the ECHOtape team what their favorite books are, and here’s their response.

Risa Edelstein, Director of Marketing

  • Favorite business book: I have a few.  The Tipping Point  by Malcolm Gladwell is an oldie, but goodie. Great by Choice by Collins & Hansen. And, Smarter, Faster, Better by Charles Duhigg.
  • Why these? I like books that make me think about doing my job differently, that challenge my way of thinking or that educate me about a better way to do something.
  • Favorite book of all time:  1,000 Places to See Before You Die because I love to dream and I love to travel.
  • Currently reading…  Inside the Box by Drew Boyd & Jacob Goldenberg

Kyle Beaulieu, Sales Manager

  • Favorite business book: The Wealthy Barber by David Chilton.
  • Why? It inspired me to save and invest for my future in a way I never thought before.
  • Favorite book of all time: Of Mice and Men by John Steinbeck.

Patrice LaPlante, Account Executive

  • Favorite business book: The Little Red Book of Selling by Jeffrey Gitomer
  • Why?  It taught me to put the emphasis on Value instead of Price.  Also some advice on building relationships with customers.  In the end, the buyer buys the rep and the product, not only the product.
  • Favorite book of all time:  The Black Tower by Stephen King, and How to Win Friends and Influence People by Dale Carnegie.
  • Currently reading…  The Power of Now by Eckhart Tolle.

John Rose, Account Executive

  • Favorite business book: The Dream Manager by Matthew Kelly.
  • Why?  The mutual investment between employers and employees needed for companies and individuals to succeed professionally and personally.
  • Favorite book of all time:  Revolutionary Road by Richard Yates.
  • Currently reading…   1984 by George Orwell and Born to Run (autobiography) by Bruce Springsteen.

Elisa Quintero, Administrative Manager

  • Favorite business book: Deep Work by Cal Newport.
  • Why? It taught me how not to spread myself to thin, which I use at work and at home.
  • Favorite book of all time:   The Great Gatsby by F. Scott Fitzgerald.
  • Currently reading…    Beloved by Toni Morrison.

Steve Underhill, Sales & Marketing Coordinator

  • Favorite business book: PSTC Directory and any tape manufacturers manual.
  • Why? It helped me become very knowledgeable and has helped me help with my career as “The” all around tape guy!!  Honestly, I don’t read very much, I learn most of what I know through experience although my new duties in marketing have me reading a lot more again.
  • Favorite book of all time:  All of the How to books for dummies.

Patricia Villeneuve, A/P Coordinator

  • Currently reading… I have been absorbed for quite a period of time now in the Outlander series by Diana Gabaldon. I am now reading the 7th book out of 8. I become so absorbed in the story that I really feel part of it.  My interest also lies there as my father and ancestors were Scottish.  It gives me a bit of a picture as to what they must have gone through during those very turbulent times, both in the “old” country and the new.

Heather Stalker, Writer/Editor

  • Favorite business book: You know what I really love? Magazines.  Fast Company, and Wired.  Oh! And Psychology Today can be really provocative.  But as far as classic books, Creativity, Ed Catmull stands out, and Daring Greatly by Brene Brown.
  • Why these? As a writer, reading is my job, so to be honest… reading business books feels like work.  The magazine format allows me to glean more information, faster.  When I do settle down with a good book, it’s to escape.
  • Favorite book of all time:  The Mists of Avalon by Marion Zimmer Bradley  Eat, Pray, Love by Elizabeth Gilbert. The Sword of Shannara by Terry Brooks. Enders Game by Orson Scott Card.  What We Talk About When We Talk About God by Rob Bell.
  • Currently reading… My Kitchen Year by Ruth Reichl.  What is the Bible by Rob Bell.  

Dave Jugan, Account Executive

  • Favorite business book:.  How to Win Friends and Influence People by Dale Carnegie.
  • Why? Because you learn, “It is not about you.”
  • Currently reading…  For sure, the Bible.  Also, my all time favorite book. But other than that, most of what I read is now online.

Is there a book that changed your life or business? Tell us about it at Facebook or LinkedIn. 

Tape Challenge: Polystyrene Dinnerware

Splicing Tape for Polystyrene Foam | via TAPED, the ECHOtape blogOne of the leading manufacturers of custom and private-label polystyrene products, including foam food containers, trays, plates and bowls, approached us last March looking for splicing alternatives.  Currently, they were using liquid adhesive to splice lightweight polystyrene from one large roll to another.  They were hoping to find a tape that would not only reduce their down time — preparing the splice and dry time — but streamline production during their 24-hour, 7-days-a-week cycle.

By using a tape that performed well in a flying splice, we knew they could accomplish all these tasks and increase profitability, to boot. However, there were three hurdles to overcome. The first was speed — the machines were running at approximately 1,000 feet per minute.  The second was temperature — the polystyrene had to run through a flash heat curing oven with temperatures climbing over 600°F.  And lastly, color. The tape needed to be dark enough to identify the splices and remove them before sending the material through the converting process for the end product.

We had just the thing: SC-211GB which is a specialized high performance splicing tape It’s incredible heat tolerance, quick tack and black color seemed to meet their parameters. After running several tests, the tape vastly outperformed their liquid adhesive! Another successful solution provided by ECHOtape!

Bigger Isn’t Always Better

Bigger Isn't Better When It Comes to Customer Service | via TAPED, the ECHOtape blogThere was big news in the tape industry this summer:  Intertape Polymer Group, (IPG) the Canadian packaging company with executive headquarters in Florida, acquired rival specialty tape supplier, Cantech. Of course, we weren’t really surprised.  Intertape boldly announced last year that mergers and acquisitions would drive its global expansion strategy. In fact, last fall IPG paid $42 million for a company in India that makes acrylic adhesive-based carton sealing tapes and stretch films.

We aren’t the first small, family-owned business to feel the pinch of this trend toward consolidation. And we freely admit that a little healthy competition is a good thing—but what happens when that competition becomes impossibly large?

First, it’s important to realize that bigger isn’t always better.  IPG’s distribution channels are bigger than ours, which is why we aren’t even focusing on size.  Instead, we are focusing on our differences. We have a lot of potential to be better and stronger — like being more nimble, ready to make changes and adapt to trends.

At ECHOtape, we compete through quality and customization. That includes everything from product innovation and quality (launching a state-of-the-art duct tape in direct response to customer feedback) to solving unique problems in the workplace. And, most importantly, through genuine connection with people. Every. Day. Like this interaction with Lydia D:

Hello. Have not purchased your products yet, but have to comment on customer service. First off — a human being actually answered your phone. Unheard of in this crazy Tech world we live in, yet so nice and personal!  Received a callback from Steve Underhill and am amazed with  the time and care care took for my potentially tiny purchase. After all was said and done l surely felt as though l was up there with the big guys. Thanks so much for the great customer service and please keep it up. Very refreshing in today’s fast-paced world. Looking forward to actually buying and using your products.

We applaud IPG for the work they are doing, bring more solutions to the world and raising the awareness of what tape can do.  But we’re going to stick with what we do best, delivering extraordinary human-to-human experiences alongside innovative products.

How is brand consolidation impacting your small business? Tell us about it on Facebook or LinkedIn!

Building for High Wind Events

Best Building Tips for High Wind Events | via TAPED, the ECHOtape blogHurricanes typically threaten the 18 states along the Atlantic Coast and Gulf of Mexico—from Texas to Maine. Besides injury and death, there is almost always millions, and sometimes billions, of dollars in property damage.  But hurricanes aren’t the only storms driving high wind events. According to the 2016 CoreLogic Windy City Index, Nashville took the honors of the windiest city, while Tallahassee has the highest windspeed not related to a storm at 92mph. And one only has to look to Tornado Alley as further proof that wind can be a much bigger problem than rain.

Staying abreast of code changes, new technology and products help all of us in the building industry create more resilient, wind-resistant structures.  Here are some of the best building practices to protect against high wind events that we’ve found for 2017:

  1. According to Norbord, taller wall panels can provide a continuous load path which helps the home to withstand shear and uplift forces during high wind events. Creating stronger wall systems and safer homes isn’t the only advantage of using taller wall sheathing panels; it also cuts air leakage up to 60% because all joints are on framing members and it eliminates the horizontal seam.
  2. Roofs with multiple slopes, such as a four-sloped hip roof, perform better under wind forces than gable roofs with two slopes. Gable roofs are common only because they are cheaper to build. Research and testing show that a 30-degree roof slope has the best results.
  3. Wind forces on a roof tend to be uplift. This explains why roofs blow off during high wind events. To combat uplift, we recommend nailing down sheathing with ring shank nails (est. $50-$100 materials) which substantially increase hold down strength.  And seal all sheathing gaps with a premium acrylic (best) or butyl (good) tape. For a simple 2,200 sqft home, tape will cost about $250-$400.
  4. Aim for strong connections between the structure and foundation. Structural failure is often progressive where the failure of one structural element triggers the failure of another. Connections can be inexpensively strengthened.
  5. Roof overhangs are subject to wind uplift forces which could trigger a roof failure. In the design of the wind-resistant home, the length of these overhangs should be limited to about 20 inches.
  6. An elevated structure on an open foundation reduces the risk of damage from flooding and storm-driven water.

Should a storm occur, there are many ways to repair and/or mitigate damage while you wait for insurance companies, which are likely to be overloaded with claims. We highlighted some dos and don’ts for severe storm repair here.

As a builder or contractor, what’s the best advice you can share about high wind building or repair? Share it with us via Facebook or LinkedIn!

Tape Challenge: Frozen Food Packaging & Splicing Tape

Splicing Tape for Industrial Freezer Packaging | via TAPED, the ECHOtape blog

One of the nation’s premier convenience and gasoline marketers has a big problem:  They couldn’t find a tape that would stick in sub-zero temperatures.

In an effort to eliminate waste and by-product, this major supplier to North American convenience stores was revamping their freezer packaging processes.  This continuous packaging process required a splicing tape that would work on packaging film inside an industrial freezer. We’re talking up to -30C.  Every tape the company tried had failed.  Cracking, splitting, or simply not adhering at all.

Lucky for them, we understand that frozen food packaging requires specific materials and expertise to ensure that the package will sustain sub-zero temperatures without cracking or leaking.

After finding out a few details on what they were trying to accomplish, we sent them a roll of our DC-M155A Cold Weather Double-Sided Tape for testing.  This high performance double sided polyester film (PET) tape is coated on both sides with a cold weather acrylic pressure sensitive adhesive, which forms a permanent bond with a wide variety of surfaces, including packaging film. It worked so well that they decided to push this to their other facilities for further testing, and potentially use our splicing tape for industrial freezer packaging in all of their North American packaging facilities!

Another challenge met by the ECHOtape Team!

Best of the Web in Building & Construction

No matter where you live in the US or Canada, it’s peak building season.  Which means that high-performance building pros just don’t have the time to cull the web for ideas, info, and inspiration. Which is why we’re doing the work for you. In this new series, ECHOtape surfs and shares some of the best content for contractors and builders. This month, these are 8 links worthy of your attention.

1. Thermal Insulation Growth. Increasing consumer awareness towards energy conservation will drive building thermal insulation market growth.  Last year, the Building Thermal Insulation Market was valued over $25 billion, and it’s slated to surpass $34.9 billion by 2024.  While you have to share your contact information to get a copy of the report, we believe it’s worth your time.  The article and report provide great insight on what to expect on thermal building insulation in the next several years when it comes to the different types of insulations. To get a full report, simply request a sample here.

2. Does Green Building Pay?  Yes. At least according to a new study from The University of Texas at Austin and the U.S. Green Building Council (USGBC) found that new homes built to meet green building standards like LEED), are worth an average of $25,000 more in resale value than conventional homes. Learn more on how to cash in on this trend, read the full story here.

3. Next Gen Builders.  Tired of hearing about the labor shortage? shared this great story about how one city is fighting back.

4. Metal Building Insulation.  This is a great technical overview of continuous Insulation for the Metal Building industry. Emphasis on technical.

5. Raising the Bar in 2018.   As avid readers of EcoBuildingPulse, this teaser made us click the ‘read more’ link.  You should too. The NRDC article talks about energy efficiencies and the savings Americans can benefit from if all of the building energy codes are followed.

6. Avoiding Wet Walls.  JLC’s Sunday Update is one of our favorite email newsletters.  But we found this article when researching water intrusion and continuous insulation.  It talks about the how important CI has become in the fight against condensation and water penetration, so much so that it’s now part of the energy codes in specific climate zones.

7. Fluid Reputation.  According to this article, preventive waterproofing not only adds value to new construction but protects a contractor’s reputation.

8. Straight Talk. This isn’t a new air sealing article, per se, but we found it and we love it so we’re sharing it.  Air-flow, air-sealing, air-leakage, air barriers—inside, outside and everything in-between—is there really a whole house solution for today’s builders and contractors?

What’s the best thing you’ve read on the web recently? Tell us about it via Facebook or LinkedIn!

5 Reasons Why Splicing Tape Fails

Most Common Slicing Tape Failures | via TAPED, the ECHOtape blog

No matter how it occurs, failure is frustrating and costly. Especially when it comes to splicing tape failures. Whether it fails because of weakness (snap or tear), carelessness (installation error), or conditions (extreme heat), shutting down any production line is not only incredibly expensive, but potentially catastrophic.

Which is why it’s so important to understand how and why splicing tape failures happen.

Most Common Splicing Tape Failures

In our experience, splicing tape failures typically occur for one of five reasons:

  1. Temperature. Once a splice is made, many times they will get subjected to high heat down the manufacturing line. We’re talking 350-degrees or higher. And as we already know, the tackiness of the adhesive tape is very temperature dependent. Too cold and the tape won’t bond. Too hot, and the bond might melt.
  2. Operator error.  It’s not always roll and go.  Did you put enough pressure on the tape? Did you clean the surface before applying the tape? Did you remember to remove the liner? (Yes, that happened!)
  3. Machine mis-calibration. Machines rely on two things to stay running properly: a skilled operator and routine calibration. If a splice bar isn’t calibrated properly, the splice might fail. It appears like an adhesive failure, but a micrometer difference in pressure or angle could affect the success of the splice.
  4. Speed. Flying splices are called that for a reason.  They are splices done at very high speeds.  You not only need a high tack for quick stick, but you need it to hold.  Splicing tape failures can happen if you do not get one of these features in the tape you select.
  5. Tape release. This one is simple… you didn’t choose the right tape for the substrate.

How To Prevent Splicing Tape Failures 

1. Test, and test again. We get it. The package label made monumental promises, but generally speaking, tape testing should always be done prior to use and in the field with real conditions.  Always test the tape to make sure it delivers the performance you expect.

2. Check the temperature. Carefully factor in the temperature variables, everything from storage temperature, ambient temperature and running temperature.

3. Check the speed and stress. How fast does the tape have to be applied?  How quickly does it need to adhere?  What about the stress factor? Splicing tape has to handle stress because the tape is the only thing holding one roll to another.

4. Consider the substrate. The correct tape for the right surface is critical.  With new and improved products being made every day by manufacturers, substrates changes and sometimes the tape for splicing needs to as well.

5. Proper storage.  Tape storage is sometimes critical for success.  When materials are bought in bulk and stored in dirty, wet or extremely hot or cold conditions for extended periods of time, the tape adhesive could deteriorate. (Read more about extending the shelf life of your double-sided tape here.)

The bottom line: Every splice is different because of different substrates, converting conditions, etc.  so you need to match the right tape to the right product.

ECHOtape is currently working on expanding our splicing tape line, with new products hopefully launching this fall. Subscribe to our blog to get notified of new products and information! 

All in the Family

Family Generations in the Workplace | via TAPED, the ECHOtape blog
Grandfather and Grandson, together in the workplace!

Consider this:  A business run by a team of family members is more resilient and more likely to succeed than any other kind of company. Not as likely. More likely.  We like to believe we’re a living example of that adage.

ECHOtape was started by Stanley Edelstein, and it’s now managed by a second generation of Edelsteins.  BUT what really makes ECHOtape a family business are the other families within.  Like Darren and Kevin Quesnel, and Mike and Stephen Grevatt. [Read about them here!]

And this summer, we added a third generation to the mix!

Jimmy Berghello worked for ECHOtape for 10 years before retiring.  In fact, this 76-year-old still comes back to work special projects and odd jobs just because he loves working and he loves the business.

This summer, Jimmy encouraged his grandson, Preston —  who also happens to be Darren Quesnel’s nephew — to apply.  Preston is just a student right now, but this summer he got to work alongside his grandfather on a relabeling job!

“Preston used to come to our holiday parties as a baby!” says Cherie Edelstein. ” Although he doesn’t remember it, there are pictures on our wall! Grandfather, son-in-law and grandson. We really are a family-oriented company. “